You Say You Want a Revolution: Records and Rebels, 1966–1970 Hardcover – October 18, 2016 by Victoria Broackes and Geoffrey Marsh( Victoria & Albert Museum;)

You say you want a revolution?

In the late 1960s rebellion was in the air – and on the streets.
Through the music, fashion, design and rebels that mattered, YSY
Looks at how the ideas that dominate our world today – environmentalism, consumerism, indivisualism and mass communication – took root in the 1960s and asks “where do we go from here?”


The late 1960s were a period of great turbulence and rapid social and political change. You Say You Want a Revolution? examines that moment when youth culture drove an optimistic idealism, motivating people to come together and question established power structures across every area of society. It shows how many of the issues that dominate contemporary discourse - environmentalism, globalization, individualism or mass-communication - have roots that can be traced back to the 1960s.1960s design culture culminated in an orgy of colour and form: a sensorial overload of Barbarella-style inflatables, plush Verner Panton playrooms and high-tech 2001: Space Odyssey furniture systems. Here, essays on music, politics, the counter-culture, social living, mind-altering experiences, festivals and more chart revolutions across media and culture, illustratedthroughout with some of the most iconic images of the time - including the records that provided both the soundtrack and the key means of identification. The idealism of the period informed such disparate phenomena as the high-tech innovations of Silicon Valley and the environmental movement. Half a century later, we can reassess the genesis of these movements and explore whether the revolutions they started can be considered complete, ongoing or interrupted. Published to accompany the V&A's major autumn exhibition, You Say You Want a Revolution: Records & Rebels 1966-70,10 September 2016 - 26 February 2017.